Animal Spirits E-commerce

During the coronavirus I sheltered-in-place and built a brand and an online store. I designed a line of custom printed clothing and a custom WordPress theme using Woocommerce integration, and no other plugins for functionality. The site is clean and fast, and the brand is simple and approachable.

Screenshot of the shop’s home page.
Section header images.

At the site’s completion I created assets for social to grow the brand, specifically on Instagram:

Posts on the instagram roll.

This shop will be the first of many such independent projects as I learn more about drop shipping and develop my following and positioning as a sustainable and responsible brand.